Lebanese-International designer Elie Saab is extending his empire to include furniture with the launch of Elie Saab Maison. The man behind haute couture, ready-to-wear, accessories and perfumes, is now ready to dabble in home décor.
Partnering with licensing partner and pioneer in production Corporate Brand Maison, the fashion house will provide its unique styling on ‘Made In Italy’ furniture suited for homes, hotels and palaces.
Saab, widely known for being an architecture enthusiast, is working on a theme of spectacular elegance for home items that are loyal to Saab’s style of delicate colors and pastel shades of grey contrasted with metal, bronze, marble and noble stones.
On his new adventure Elie Saab said: “Broadening the scope of our product offering has been our strategy for the past few years. We are working towards an architectural and lifestyle expression that translates my style of living through the development of real estate projects and the creation of furniture and home collections to complement this vision. The first collection reflects the heritage of ELIE SAAB’s signature. It has a distinctive style combining (both) contemporary and timelessness. We will be developing down the line exclusive and limited edition pieces to cater to art connoisseurs and collectors.”
Clients will soon be able to shop the first collection at the Elie Saab Masion stores in Beirut, Dubai, Milan, Paris and Moscow.